London, U.K. and Tom’s River, NJ. December 4th 2017.
Briefing Media, the world’s leading agribusiness price reporting, media and information company, today announces the appointment of Kris Carlson to lead the expansion of our US division.
Kris joins Briefing Media from Farm Journal Media where he was President of Business Information. Prior to that appointment Kris was Global Head of Agriculture and Metals at Thomson Reuters.
Kris joins at an exciting time for the company following Briefing Media’s recent investment in the Urner Barry protein price reporting business in Tom’s River, New Jersey.
With his background in growing data driven subscription models and revenues he brings an enormous wealth of experience and expertise to Briefing Media.
Neil Thackray, Chief Executive, said: “The largest part of our global business is now focused on price reporting and data for the agri sector. Following our recent investment in Urner Barry we are focused on further accelerating our growth and continuing to internationalise our offerings. Kris has an exemplary track record as a business leader in the enterprise agribusiness sector and is a powerful addition to our senior management team.”
Kris Carlson said: “Urner Barry’s reputation as the benchmark in pricing and analysis for the protein supply chain, combined with Briefing Media’s portfolio of data and information assets uniquely positions the company. I’m excited to lead the US team and assist the senior management at Briefing Media in building the platform for the next phase of global growth.”
About Urner Barry
Urner Barry’s protein price benchmarking roots date back to 1858 when Benjamin Urner first noticed the wide discrepancies in prices being reported for products and recognized the need for truthful, unbiased, and accurate price discovery.
Over the years Urner Barry’s pricing service has become the unrivalled benchmark through which buyers and sellers across the protein supply chain gauge fair value.
The majority of Urner Barry’s market analysis is delivered via the Comtell service.
About Briefing Media
Briefing Media is the world’s leading agribusiness media and information company. The company operates across the entire agriculture value chain. We deliver premium news, analysis, pricing, insight and market intelligence to professionals across the globe.
Briefing Media is growing fast and is backed by mid-market private equity group, Lyceum Capital.